Imagine getting into your car, backing out of your drive way, but not being able to drive to your destination because the road is blocked off. What do you do? You now have little to no options but tons of frustration; this is what it would be like if there were no search engines available. Continue readingPosted in BMI Elite Blog, Digital Advertising, Digital Branding, Digital Marketing, Lead Generation, Marketing Campaign, Marketing Consulting, Marketing Strategy, Online Marketing, Search Engine Marketing, Search Engine Optimization | Tagged contextual advertising, marketing campaign, marketing campaigns, search campaign, search campaigns, search engine marketing, search engine optimization, search marketing, sem, seo | Leave a comment
In today’s fast paced industry, companies and businesses are often looking for the best possible way to attract consumers with a plethora of marketing tactics, whether it’s through commercials, newspaper ads, door-to-door flyers, special sales, etc. Regardless of whichever route they choose to go, it would be absurd not to consider the internet as it is the best way to advertise your services or products to the most targeted consumers at once. Continue readingPosted in BMI Elite Blog, Online Marketing, Search Engine Marketing, Search Engine Optimization | Tagged internet marketing promotion, marketing, marketing company, marketing search engines, marketing strategy, professional seo, search engine, search engine market, search engine marketing, search engine optimization consultants, search engines, search engines marketing, sem, seo consulting | Leave a comment
Online marketing for hotels is the way to reduce costs while increasing visitors and profit. Reducing rates to attract guests and spending on printed brochures are things of the past. More people look online for holiday and business travel because it saves them time and gives them all the information they need to make a decision. They can access several sites at one time and compare prices and features. Online marketing is a complicated business, but there are nine essential tools for hotel marketing online. The first tool a hotel needs is the right kind of website. Continue readingPosted in BMI Elite Blog, Digital Advertising, Digital Branding, Digital Marketing, Email Marketing, Lead Generation, Mobile Advertising, Mobile Marketing, Online Marketing, SMS Mobile Messaging, Search Engine Optimization, Social Media | Tagged campaign integration, hospitality industry, hospitality lead generation, hospitality leads, hotel leads, lead generation, marketing integration, online marketing, online marketing campaign, search engine optimization, social media marketing, travel leads | Leave a comment
All right, so you just started your own business and are now ready to establish your services or products to the masses but don’t know the best outlet to do so, or maybe you already have an established company but are looking to expand your clientele. Either way, it’s certain that you will be in need of some type of advertisement to do either of these things. This is when it would be in your best interest to consider performance marketing as your form of advertisement. Continue readingPosted in BMI Elite Blog, Digital Advertising, Digital Branding, Digital Marketing, Email Marketing, Performance Marketing, Search Engine Marketing, Search Engine Optimization, Social Media | Tagged email marketing, online advertising, online advertising agency, performance marketing, search engine marketing, search engine optimization, social media, social media marketing | Leave a comment
Hospitality and travel are two of the hardest hit industries during the Great Recession. Signs of economic growth have led many businesses to implement strategies that will find the business on the right side of the economic recovery. One bright spot for the hospitality and travel industries is the use of online lead generation techniques. This form of online marketing is not a new concept, but may not receive the high level of attention necessary. Consumers are willing to travel and enjoy a good vacation. Having the right tools in place will lead those travel-friendly consumers to the best deals.