Category Archives: QR Codes

The Trends and Evolution of Mobile Marketing

Posted on by bmielite

Mobile marketing can be defined as marketing by sending messages to mobile devices like cell phones. However, mobile marketing has come to mean so much more due to its having boomed within the last decade as cell phone technology improved. There are recent trends moving from traditional SMS to MMS (Multimedia Message Service), in-game, QR codes, and more. The possibilities for mobile marketing are continuing to grow and evolve and provide great opportunities for the advertising of businesses. Continue reading

Posted in BMI Elite Blog, Digital Advertising, Digital Branding, Digital Marketing, Integrated Marketing, MMS Marketing, Mobile Advertising, Mobile Marketing, QR Codes, SMS Mobile Messaging | Tagged , , , , , , , , , , , , | Leave a comment

Using QR Codes in Direct Mail Marketing

Posted on by bmielite

As a marketer, finding new and different ways to advertise one’s company or products can be quite difficult at times. This is why many companies today are starting to incorporate QR Codes into their marketing strategies, giving them the breath of fresh air they’ve been awaiting. A Quick Response Code or QR Code in short is a small black and white barcode that can be placed on anything and is readable by any QR scanners, mobile phones that are equipped with a camera or any type of “Smart Phone.” Continue reading

Posted in BMI Elite Blog, Digital Advertising, Digital Branding, Digital Marketing, Direct Mail, Mobile Advertising, Mobile Marketing, Online Marketing, QR Codes | Tagged , , , , , , , , , , | Leave a comment