More and more companies are including videos in their email marketing campaigns. Past technical obstacles are no longer a problem with the advances in technology. Studies show that people are more likely to watch a video than read a message and emails containing video are opened five times more than emails without video. There has been a prediction that by 2013, 90% of web traffic will be caused by video. Continue reading
Posted in BMI Elite Blog, Digital Advertising, Digital Branding, Digital Marketing, Email Marketing, Marketing Campaign, Marketing Strategy, Video Marketing, Viral Marketing, Viral Marketing Campaign | Tagged direct marketing, email marketing, email marketing campaign, email marketing campaigns, email video, marketing campaign, marketing campaigns, video email, video marketing | Leave a comment